Amazon Employees Take Bribes to Delete Negative Reviews

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Amazon is investigating its own employees for taking money through intermediaries to help sellers. Sellers report being offered and receiving confidential data, such as search key words, to help boost sales on the site.

The trouble seems most serious among Chinese Amazon employees, who work for lower salaries and may have more incentive to supplement their wages. A Wall Street Journal article describes the process:

Brokers search for Amazon employees on Chinese messaging platform WeChat and send messages asking them if they would like to provide these services in exchange for cash, according to brokers and sellers who say they have been approached by brokers.

The going rate for having an Amazon employee delete negative reviews is about $300 per review, according to people familiar with the practice. Brokers usually demand a five-review minimum, meaning that sellers typically must pay at least $1,500 for the service.

An Amazon spokesperson defended the company’s practices: “We hold our employees to a high ethical standard and anyone in violation of our Code faces discipline, including termination and potential legal and criminal penalties,” and “We have zero tolerance for abuse of our systems, and if we find bad actors who have engaged in this behavior, we will take swift action against them.”

With more than two million independent sellers on the site, competition can be fierce. Sellers have been known to encourage fake reviews and repeated clicks for higher rankings.

Discussion:

  • Which principles of ethical decision making come into play in this situation? In other words, how do we know that the employees’ behavior is unethical?

  • We might say that Amazon employees in China are underpaid, and that’s why they are taking money on the side. Does this justify their behavior? Why or why not?

Accusation and Defense of Brett Kavanaugh

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On the final days of interviews with Brett Kavanaugh to become a Supreme Court Justice, a woman has accused him of sexual assault when they were teenagers, more than 30 years ago. Professor Christine Blasey Ford wanted to stay anonymous, but she is now known as the one who claims Kavanaugh assaulted her at a Georgetown Preparatory School party when she was 15 and Kavanaugh was 17. She revealed her allegation in a letter to her congressman. Dr. Blasey believes that she would have been raped if Kavanaugh weren’t drunk. Both will testify on Monday.

For leadership and business communication students, let’s look at the arguments on both sides. Here is some of the evidence presented so far:

  • Twenty-four women who attended private school with Dr. Blasey supported her in a signed letter “to attest to her honesty, integrity, and intelligence.” (For some letter-writing history, read the defense of Professor Avital Ronell and the subsequent explanation.)

  • Dr. Blasey passed a polygraph test, but critics say the test is imperfect for proving truthfulness.

  • Although Dr. Blasey doesn’t remember some details (for example, whose house they were at), trauma experts say this is typical for people who experience such a trauma.

  • Kavanaugh denies the incident: “I categorically and unequivocally deny this allegation. I did not do this back in high school or at any time.”

  • Mark Judge, Kavanaugh’s roommate at the time, said, “I have no memory of this alleged incident." Dr. Blasey claims he was in the room during the incident. Judge also said, "It's just absolutely nuts. I never saw Brett act that way.” He also said they were raised in Catholic homes that didn’t tolerate such behavior and that Kavanaugh was “brilliant” and not “into anything crazy or illegal.” Judge wrote a book, Wasted: Tales of a GenX Drunk, about his time at Georgetown Prep.

  • Kavanaugh’s high school yearbook has become public and is “raising eyebrows,” as MSNBC and CNN both report. The yearbook includes captions such as “Do these guys beat their wives?” and “100 kegs or bust,” indicating a party culture. Mark Judge’s yearbook page, shown here, includes a quote: “Certain women should be struck regularly, like gongs.”

The FBI and/or congressional investigation is a nearly impossible task. Does this evidence help?

Cover image source. Yearbook image source.

Discussion:

  • Which of these evidence points do you consider most and lease relevant to the question of whether Kavanaugh sexually assaulted Dr. Blasey?

  • What biases might you bring to the analysis? Think about your own assumptions and how they might affect your interpretation.

  • What advice would you give to members of Senate Judiciary Committee as they decide what happened and, ultimately, whether Kavanaugh should be elected to the highest court position.

Serena Williams Controversy

Serena Williams lost the U.S. Open women’s final tennis match and criticized umpire Carlos Ramos. A Washington Post article delves into “whether sexism, conscious or not, skews the playing field.”

The writer offers the following evidence:

  • Ramos still has support from the International Tennis Federation.

  • London Telegraph published data showing that, for the past 20 years, men received code violation fines almost three times as often as women. The writer acknowledges that men’s games are longer, but she says this doesn’t account for the entire difference.

  • An Australian newspaper criticized for what some consider a racist image of Williams boldly republished it on the cover with the headline, “Welcome to the PC World.”

The writer offers more evidence on both sides of the issue and suggests changes within the association.

Williams image source.

Discussion:

  • Read more about the situation if you are unfamiliar. What could Williams and Ramos each have done differently?

  • What’s your view overall? Was Williams treated unfairly? Did she react appropriately?

  • How do you assess Williams’ response after the incident? How well did she recover from the so-called “outburst”?

  • What leadership character dimensions are illustrated by this situation?

JD.com CEO Arrested for Sexual Misconduct

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Richard Liu, founder and CEO of Chinese e-commerce company JD.com, was arrested in Minneapolis for sexual misconduct. Because of his high profile and billionaire status, Liu’s arrest was the most popular topic of conversation on social media in China last week.

Two people describe a case involving a student at the University of Minnesota, part of a joint doctoral program in business administration with Tsinghua University. Liu was released without bail and has returned to China. He denies any wrongdoing, and JD.com posted a statement in Chinese, translated by a student:

Sunday, Sep. 2, 2018

We have noticed that there are rumors and false accusations about Mr. Qiangdong Liu on Weibo (Chinese social media site, similar to Twitter) recently. We hereby declare as follows: Liu was falsely accused while in the US on a business trip, but the police investigators found no misconduct and that he would continue his journey as planned. The company will take necessary legal action against false reporting or rumors.

Monday, Sep. 3, 2018

So far as we know, Mr. Liu was arrested on Aug. 31, 2018 in Minneapolis for investigation. He was released from custody shortly. There was no accusation or bail required for the release. Mr. Liu has returned to China and will resume his business activities as originally planned.

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In addition to the stock price drop and embarrassment this causes Liu and JD.com, the company may have a governance problem. Liu is required to attend board meetings in person (although he may be able to join via video or telephone). Without him, as an 80% voting rights owner, the board may be unable to make decisions for the business.

A New York Times article focuses on China’s fascination with self-made billionaires as celebrities. Online discussions featured photos of Jack Ma laughing at Liu’s trouble.

Liu image source.

Discussion:

  • I don’t see a statement or press release from Liu or from the company in English. Should Liu or the company publish something at this point on the website? Why or why not?

  • What should the company do now to manage through this crisis?

  • How does the Chinese reaction compare to situations in the United States? Can you think of a similar situation when Americans were fascinated by a leader’s hardship?

Disneyland Employees Speak Out

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Disney employees are on screen in a New York Times op-ed video, "I Work at the Happiest Place on Earth. Why Can’t I Pay My Rent?" A 30-year concierge and a cosmetologist are featured more prominently. One is currently living in her car, and another says, tearfully, that she has spent time in her car. Both say they love their jobs, but along with 75% of Disneyland employees, they can't afford to pay "basic expenses every month." Data comes from a questionnaire and report, "Working for the Mouse."

The argument is for Disney to pay a living wage, and the call is for citizens to vote for an Anaheim proposal that affects Disneyland employees and some local hotel workers. In the video, one claim is that real wages have declined because of inflation—what $15 per hour bought seven years ago isn't the same today.

Business leaders who are fighting the measure say that the increase would hurt jobs. One local Chamber of Commerce member argued, "We estimate 3-4,000 jobs lost over next year or two by companies having to absorb this new increased cost. They're going to reduce hours and reduce jobs."

Senator and former presidential candidate Bernie Sanders is also featured in the video. He is proposing a bill he calls "Stop BEZOS" to tax Amazon and other large companies for public assistance received by their employees. The idea is for companies with 500 or more employees to pay the government back for support paid to their employees who cannot survive on earned wages.

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Discussion:

  • How well does the video make the case for higher wages? Which are logical and which are emotional appeals? What evidence is presented?
  • Assess the credibility of the questionnaire and report, "Working for the Mouse." From your assessment, what makes the report both credible and questionable? In what ways does the report reflect business communication standards, and in what ways does it fall short?
  • Research the impact of raising wages on industry, for example, this Cornell report. What's your view of this argument? It's a complicated question because of different industries, locations, labor supply, rates, etc.
  • In what ways do the employees featured in the video demonstrate courage? What risks did they take in appearing on screen?

Twitter Denies Shadow Banning

"Shadow Banning" was a big topic at yesterday's Senate Intelligence Committee hearings with Facebook and Twitter. Twitter CEO Jack Dorsey denied the claim that tweets are suppressed based on political ideology. But he did admit that candidates' tweets were affected in search results.

In a blog post, Twitter executives explained the definition of shadow banning and denied the practice. The post also explains how search results are ranked:

  • Tweets from people you’re interested in should be ranked highly
  • Tweets that are popular are likely to be interesting and should be higher ranked
  • Tweets from bad-faith actors who intend to manipulate or divide the conversation should be ranked lower

The executives confirm a technical issue that prevented Republican politicians tweets from showing up in searches, but they write, "some Democratic politicians were not properly showing up within search auto-suggestions as result of this issue." Like Dorsey, they don't specify numbers affected on each side.

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Discussion:

  • Assess Dorsey's response to Representative Joe Barton's questions. How well did he respond? How do you assess his delivery skills?
  • How well does Twitter take responsibility in the blog post?
  • How well does the blog post explain the situation and defend the search results?

Facebook Memo from Conservative Employees

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Reminiscent of last year's Google memo titled "Google’s Ideological Echo Chamber," a group of politically conservative employees at Facebook wrote a memo titled "We Have a Problem With Political Diversity." The message is similar: employees who hold conservative views do not feel included at the company.

The memo emphasizes two major points:

  • "We are a political monoculture that’s intolerant of different views."
  • "We do this so consistently that employees are afraid to say anything when they disagree with what’s around them politically."

The writer includes some evidence, and business communication students may want more. The end of the memo, which is much shorter and less divisive than Google's, includes a call to action: for interested employees to join a Facebook group, now showing 1422 members.

Discussion:

  • Assess the memo for organization. Are the headings clear and parallel? What are the strengths, and what could be improved?
  • Now assess the evidence. Which facts and examples do you find most and least convincing? What additional evidence would improve the arguments?
  • What's your view of the employees' approach? Do you find the memo and call to join a Facebook group an effective choice for the company? What could be some alternatives? 
  • In what ways is this situation an example of diversity and inclusion at Facebook?
  • In what ways does the memo demonstrate courage?

President Trump Criticizes Google

In two tweets, President Trump criticized Google and other technology companies of "suppressing voices of Conservatives and hiding information and news that is good." Calling the situation "very serious" and "very dangerous," he claims that "fake" liberal news is elevated in search engines, while "fair" Republican/Conservative perspectives are suppressed.

The president's evidence is based on searching for "Trump News," which he claims resulted in 96% of stories from "National Left-Wing Media." The data came from Lou Dobbs' reporting on Fox Business Network about an "unscientific study" by PJ Media, a conservative organization.

It's also unclear which news organizations Fox and President Trump put in the "left-wing" category. A Wall Street Journal article explains that the president considers even mainstream media outlets to be "fake news," so what he calls unfair representation may not align with a "statistically neutral news aggregator." 

Yet the article acknowledged that the search engine algorithm for Google News is "opaque." In addition, Facebook was questioned during Congressional Hearings about suppressing conservative views, and several technology companies did recently close accounts belonging to Alex Jones and InfoWars, a conservative organization, for violating terms of agreement. Social media sites (except Twitter, which has retained Jones's account) provide reasons for closing Jones's account such as his claiming that the shooting at Sandy Hooks Elementary School in 2013 was a hoax.

A spokesperson for Google denies biased search results:

"We continually work to improve Google Search and we never rank search results to manipulate political sentiment."

Discussion:

  • Try to find evidence on both sides of this argument: that Google News is unbiased against President Trump and that his claims are unfounded.
  • What's your view about Google Search results? How might your own political perspective factor into your view?
  • How can you ensure that you're getting the most balanced news possible? (Hint: Don't rely on your Facebook feed.)

Archbishop Calls for Pope's Resignation

As more allegations of sexual abuse within the Catholic church become known, the most senior levels of the organization are facing new challenges. Last week, Pope Francis wrote a letter chastising abusers and calling on the Church to do better. Today, a former senior Vatican, who was an ambassador to the U.S., accused the pope of knowing about and covering up abuse cases since 2013. He is calling on the pope to resign.

The situation involves Archbishop McCarrick, who resigned as cardinal in July. McCarrick is accused of sexually abusing seminarians, and the Pope is accused of "rehabilitating" him rather than disciplining him and removing him from his position. 

Archbishop Carlo Maria Viganò explains his reasoning in documented "testimony," including this segment:

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Image source of Pope Francis and Archbishop McCarrick.

Discussion:

  • Should the pope resign? Why or why not? How does this situation compare to corporate examples? Consider the hierarchy and relationships.
  • In what ways is this situation a matter of integrity?
  • Viganò uses the word parrhesia. What does this mean, and how does this relate to business communication?
  • Which other leadership character dimensions are illustrated by this situation?

 

Ohio Football Coach: Another Case of Deleted Messages

Ohio State football coach Urban Meyer will forgo pay and the ability to coach three games because of his failure to appropriately handle a staff member's misconduct. A New York Times article chronicles issues with Zach Smith's behavior, including paying $600 at a strip club during a recruiting event, a domestic violence charge, and an affair with a staff member.

During a press conference, Meyer apologized, saying, "I should have done more, and I am sorry for that," and "I followed my heart and not my head."

The Times article also describes a conversation between Meyer and Smith about deleting text messages. I should count the number of stories on this blog since 2010 illustrating that deleting texts and emails fail to get the desired result. These messages are almost always recoverable, and the act of deletion makes the accused look even more guilty. 

In addition, in this situation, Ohio State officials at first failed to produce messages requested by the school newspaper. Worse, several staff knew about the request, but no one even approached Coach Meyer to retrieve them.

Image source.

Discussion:

  • Once again, where are the many places deleted messages may be stored? How else can they be retrieved?
  • What's your view of the strip club visits? Could Meyer reasonably argue that this is just part of the recruiting process? After all, no students were invited—only university and high school coaches. 
  • Assess the press conference. How well did university officials, including Meyer, respond to reporters' questions? Did the team appropriately take accountability?

School Policy for "Natural" Hair

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An 11-year-old black girl was sent home from school because her hair didn't fit guidelines for "natural" hairstyles. Over the summer, Christ the King Parish School in Terrytown, Louisiana, established a new policy, published in its handbook, banning hair extensions, which Faith Fennidy was wearing.

Videos show Fennidy crying, and critics called the policy discriminatory. But the Archdiocese of New Orleans defended the school's decision:

"This policy was communicated to all parents during the summer and again before the first day of school, and was applied to all students.

"The school offered the student's family an opportunity to comply with the uniform and dress policy and the family chose to withdraw the student; the student was not suspended or expelled."

A representative for the school also said, "We remain committed to being a welcoming school community that celebrates our unity and diversity." Fennidy decided not to return to the school.

Discussion:

  • What's your view of the policy? Do you find it appropriate, discriminatory, or something else?
  • How do attire policies in companies compare? What examples of similar policies have been problematic for companies?
  • Read more about the situation on BusinessInsider. How well did the school handle the situation? What, if anything, could have been done differently?

Pope Francis's Letter

Pope Francis has joined the conversation about sexual abuse in the Catholic church after 1,000 victims and 300 perpetrators were identified by a grand jury investigation report in Pennsylvania. The report also revealed how the church systematically covered up the abuse over a 70-year period.

In an open letter, which is posted on Vatican News, expresses empathy early and often, for example, in this passage:

In recent days, a report was made public which detailed the experiences of at least a thousand survivors, victims of sexual abuse, the abuse of power and of conscience at the hands of priests over a period of approximately seventy years. Even though it can be said that most of these cases belong to the past, nonetheless as time goes on we have come to know the pain of many of the victims.  We have realized that these wounds never disappear and that they require us forcefully to condemn these atrocities and join forces in uprooting this culture of death; these wounds never go away. The heart-wrenching pain of these victims, which cries out to heaven, was long ignored, kept quiet or silenced.  

Pope Francis's letter follows one by Pope Benedict XVI in 2010, when abuse in Ireland became widely known.

Discussion:

  • Compare the two letters. In what ways are they similar and different? How might the circumstance and timing affect each approach?
  • How is the letter organized? How would you describe the tone?
  • Which character dimensions does Pope Francis demonstrate in his letter?

 

The Debate Over Quarterly Reporting

President Trump is asking the SEC to no longer require report quarterly earnings. Instead, companies would report results every six months.

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This may be good news for those who believe that publishing frequent earnings reports encourage a short-term focus. The idea is that investors make rash decisions based on the results from only three months.

One downside of the change could be less transparency. The value of quarterly reports is that investors are more aware of what's happening. In addition, the process itself may be useful internally, as a former investment banker explains:

"What I see from the inside of the quarterly earnings cycle is that there’s actually a lot of discipline in it. That process of having to prepare it, release it, explain it and answer questions has real value.”

Also, not everyone agrees that eliminating the report will foster longer-term thinking. As a compromise, some are proposing that reports are still published, but that specific earnings-per-share guidance information isn't included.

Discussion:

  • Describe the  importance of transparency in financial reporting. How does this relate to accountability?
  • What's your view of the proposal to eliminate quarterly reports? Do you see additional benefits or downsides than what is mentioned here?
  • In his tweet, President Trump refers to making "business (jobs) even better." How do you see this as a result of his proposal?

Maryland Apologizes for Football Player's Death

University of Maryland at College Park has taken responsibility for mistakes during training that caused a football player's death. During a news conference, President Wallace D. Loh said he met with the student's parents to apologize. After the investigation, Loh concluded:

"The University accepts legal and moral responsibility for the mistakes that our training-staff made on that fateful workout day." And to the parents, "You entrusted Jordan to our care, and he is never returning home again."

Such an admission is unusual and welcome in light of cover-ups and shifting blame.

As a result of this incident, the head coach was placed on leave and another coach, Rick Court, has left the university. Court had been accused of "name calling and other intimidation," according to a Chronicle report.

Some are calling for Loh's resignation as well. Trouble started with the athletics director around the same time. Loh has publicly expressed concerns about how these situations might affect his presidency:

“That’s the sad part,” he said. “I think most presidents have to hold on for dear life. Many, many presidents have not been able to bounce back.”

Discussion:

  • In what ways does Loh make himself and the University vulnerable, and how might this work in their favor?
  • Did Loh do the right thing? Should he resign?
  • Assess Loh's news conference. What does he do well, and what could he improve?
  • How well does Loh express compassion during the news conference?

Sacha Baron Cohen: Questions of Ethics and Integrity

Most famous for this Borat movies, Sacha Baron Cohen is at it again. He has a new Showtime series, "Who Is America?," and pranks mostly people with conservative political views. Impersonating something who might favor his target's position, he gets people to make embarrassing statements and do humiliating acts.

On a recent episode, Cohen convinced a gun-rights advocate to bite on a sex toy. (I didn't watch it.) Former vice presidential candidate Sarah Palin was duped recently and wrote a scathing Facebook post, calling Cohen “evil, exploitative and sick." For her interview, Cohen impersonated someone who appeared to Palin to be a disabled war veteran.

His strategy is to make people vulnerable: by impersonating someone who appears to be a person in need or a supporter, he lowers the interviewee's defenses so they are more easily humiliated.

Cohen's stunts remind me that companies send employees to impersonate customers to get competitive data. Or maybe this is a stretch?

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Discussion:

  • What's your view of Cohen's work: mean, exploitative, demeaning, clever, funny, or something else?
  • Now consider his work using two frameworks: ethical decision making and integrity. How do his interviews measure up?
  • What about my analogy to getting competitive data? What are the similarities and differences? Have you been asked by a company to use this tactic? Did you comply? Why or why not? It's a common practice.

What Is "Dehumanizing" Speech?

The New York Times reports Twitter's struggle to define what constitutes "dehumanizing" speech. Apparently, the only agreement among Twitter's team members is that the decision is "incredibly complex."

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Categorization is critical, as the company has a reputation as a sometimes dark place of trolls and harassment. Yet this week, Apple, Facebook, YouTube have expunged content from Alex Jones's Infowars, which is known for spreading misinformation, including that the shooting at Sandy Hook was a hoax. You can imagine how this angered families of lost children.

In a tweet, CEO Jack Dorsey explained Twitter's decision to keep Infowars content, but employees, particularly, have not responded positively.

Twitter is in a difficult spot because, on the other hand, sites have been criticized for censoring conservative views. Del Harvey, the company's VP of Trust and Safety, wrote an email to employees further explaining the company's rationale.

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Discussion:

  • How would you define "dehumanizing" speech? What character dimensions are involved?
  • What persuasive strategies does Harvey use in her email to employees? Which are most and least convincing and why?
  • What is your view about Infowars content? Should Twitter remove it from the site as other social media companies have done? How might your own political views factor into your thinking?

Fun Funeral Ads?

Death is inevitable, and we don't like to talk about it. A UK company is trying to change that with "edgy" ads, for example, people running on a beach carrying coffins as surfboards.

The ads are causing a stir. Transport for London, which regulates the city's ads, rejected them as  potentially causing “serious and widespread offense," although officials hadn't actually seen the ads. Still, on social media, people referred to the ads as "shocking,” “vile,” “insensitive,” and “tasteless.”

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The ads compare burial and cremation prices, and one offers "one-way" travel with "roasting temperatures." The ad company founder defended the approach:

“Our reluctance to talk about death is the reason funeral costs continue to spiral and why you pay far too much for writing a will or settling an estate. That’s what we seek to change.”

Discussion:

  • Why do we have a difficult time talking about death?
  • How would you describe the ads and the agency's strategy?
  • Could the ad strategy bring about a positive change? Will the ads bring in business?
  • What if these ads ran in the U.S.? How, if at all, do you think the response might differ?

CEO Activism

Weber Shandwick's third annual report explores CEO activism, which Brian Moynihan, CEO Bank of America, defines and supports:

“Our jobs as CEOs now include driving what we think is right. It’s not exactly political activism, but it is action on issues beyond business.”

The report found that almost half of Americans "believe CEO activism influences the decisions and actions of government," and almost half of consumers "would be more likely to buy from a company led by a CEO who speaks out on an issue they agree with." Millennials, particularly, prefer CEOs to speak out on issues, and CEOs with more social media accounts have better stock performance for their company.

A Wall Journal Street writer observes that leaders rarely make a business case for issues, even if their company would benefit. Instead, they are speaking to consumers directly to change hearts and minds.

Top issues for CEOs include training, equal pay and sexual harassment, and CEOs are avoiding gun control, nationalism, marijuana legalization, and abortion."

A Forbes article offers this advice for CEOs:

  • Develop an authentic voice and quick actions
  • Connect your customers with your activism efforts
  • Align activism efforts with a company’s mission  
  • Be willing to act against your own self-interest

Discussion:

  • What are the risks and rewards of activism to a CEO and to the company? How does integrity factor in?
  • What examples have you seen of CEOs speaking out? How do you assess the situations? How did you feel about the gestures?
  • Read the Weber PPT deck. What principles of business report writing are followed, and what could be improved?

When an Online Conversation Goes Bad

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A new Cornell University study identifies a framework for determining when online discussions will turn ugly. By analyzing conversations between Wikipedia editors, the research team developed a computer model to predict, with 65% accuracy, when interactions would become "toxic."

People can identify these discussions with 72% accuracy. You can test whether you can identify which conversations will turn into personal attacks using an online tool.

The model analyzed politeness and other rhetorical strategies, for example, editors' use of "please," expressions of gratitude, and fact-checking. When editors used more direct questions and "you," conversations were more likely to go awry.

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Discussion:

  • How did you do on the online quiz? What did you learn from the experience?
  • What is the value of this research? Consider social media sites such as Twitter. How could the model be used, and what are the potential positive and negative consequences?

 

Professor Fakes Offer Letter

To negotiate for a higher salary, a Colorado State University faculty member invented an offer letter from another university. At first, Brian R. McNaughton was successful: he received an additional $5,000. But the university eventually found out the truth.

McNaughton resigned and now faces criminal charges for his actions. In a long letter, he cited personal pressure and other faculty submitting fake offers for increases in salary, but the university denies this history.

A Fast Company article offers advice for whether to use this approach to negotiate for more money. Of course, the article doesn't recommend faking another offer. Still, even presenting real offers is complicated and risky.

Image source.

Discussion:

  • What do you see as the possible complications and risks associated with presenting your current employer with another offer?
  • Consider using another offer during the recruiting process. What should you consider before you use this tactic?