Wells Fargo is still trying to rebuild trust after several scandals, including creating millions of fake accounts for customers. The company sent emails to customers and included a link to a new video featuring CEO and president Tim Sloan.
The email starts with a sort-of apology, indicating that they haven't communicated enough.
Sloan's messages are consistent: they take responsibility, and they are trying to "make things right." But Sloan is as stiff as he was in another video, created in April.
- Do you agree or disagree with my criticism of the email and video? Why or why not?
- How else would you evaluate the email and video?
- Sloan also isn't giving many specifics. What else, if anything, should he say?