Backlash came most intensely from the American Family Association, which started a petition for people to boycott the retail chain and received more than 517,000 signatures. The petition suggests that Target instead install unisex bathrooms, but Target spokesperson Molly Snyder said that hundreds of stores already "have single-stall, family restrooms for those who may be more comfortable with that option." Snyder also said, "We certainly respect that there are a wide variety of perspectives and opinions. As a company that firmly stands behind what it means to offer our team an inclusive place to work - and our guests an inclusive place to shop - we continue to believe that this is the right thing for Target."
The group's concern seems to be about sexual predators; apparently, they don't understand the difference between a predator and someone who is transgender. This FAQ from GLAAD explains the term.
- How would you explain the issue to someone who knows nothing about gender identity?
- Assess Target's statement. Is this the best approach to the controversy?